Caradiaz celebrated its 6th year in business yesterday and we couldn’t be happier - even before the delicious, properly chilled Spanish cava courtesy of our IT Manager, Ed, began to flow during the little party we held in the office!

Yummy lemon drizzle cake about to be drowned in chilled Spanish cava

It feels like an eternity since I first started working on the concept and created the mood boards to illustrate what I wanted Caradiaz to be about: chunky, ethnic-inspired, unique, quality, statement jewellery to make the wearer stand out of the crowd looking effortlessly chic.

Original mood boards

Six years down the line, we have managed to build a loyal customer base that keeps coming back time and time again, and a reputation that keeps attracting new customers every day.

Our latest challenge is to establish Caradiaz as a recognised fashion jewellery brand in its own right (we already own the trade mark). So we have gone from being purely an online jewellery shop stocking other people’s creations, to designing and making our own jewellery based on the very same ideas that originally inspired my to set up the business and that have become our signature over the years: quality, chunky, ethnic, statement jewellery.

Watch this space...